On habit changing tablets Early summer in the middle of Sweden. There’s six of us sitting on the front porch of the summer house. Two laptops with tonights Icehockey game is placed in front of most of them. Me, I’m watching the other nights gardening show on my iPad. I admit it, I never watch TV except for on TV before I got my iPad. It was too much hassle. The only reason I do it now is because it’s sooo easy. I have it…Continue Reading “Tablet living”

I finally caved and took the time to learn why geotagging has been (is) all the rage…. As usual, consumers are so much faster than the brands and only a few companies can consider themselves awake enough to have kept up the early-adopters within geotagging. I warned my Twitter feed that I was going to try out Gowalla, Foursquare etc but that I would try not to spam them with too many check-ins. The joke was on me as I have yet to manage to…Continue Reading “Places and geotagging”

In a time when more people are creating more content and news travel fast I’m a bit perplexed by the rise of magazine pay walls. It’s not that I don’t understand publishers need to increase revenue, it’s just that I don’t see what news outlet would make me get out my Visa. My normal reaction to a paywall is “too bad, that would have been a nice article to read”, and that is also the extent of of it. On the other hand I probably…Continue Reading “Paywalls or content critics”

This guy never stops inspiring me. He some times tick me off, but nevertheless I walk away inspired. Watched this old talk with some co-workers during lunch a while back: This is broken Having lucnch with a friend today I got to thinking about the need for inspiration and how lucky we are to have things like this at our fingertips. It can truely brighten the gloomiest of days. Now I only wish I could snap my fingers and be in NYC in time for…Continue Reading “Seth Godin video”

25th of April was my latest post… I’m at a loss for words! Sadly it’s about the same time that I stopped spending time on online marketing as well. But as the song goes – Enough is enough is enough is enough… I answered a survey from a community I used to be a member of and I realized how much energy and valuable input online gives me. Tips from Twitter in form of blogs, articles, feedback from tweeps. New SEO rules dictated by Google….Continue Reading “Are you kiddin’ me with this?!”

Some of you will remember I applied for the job of marketing manager at the company I work. It’s little over 6 months ago, and this week I was offered the position. That of course means I wasn’t the first one to get it (no company should take six months to decide…especially not an entrepreneurial firm in extreme expansion). Nevertheless, runners up, I’m now officially “here” and it is GO TIME! Let’s face it, it’s not like I have an option, there’s a sales organization…Continue Reading “It’s go time”

Had a bit of an SEO-advice column today and figured I’d might as well scribble everything down in a blog post. Hopefully it’s of help to someone πŸ™‚ Imagine you’re creating a site or revamping an old one. This is e the basic basics you simply have to know and do. What is your bottom line? The main reason for your site, what you want to accomplish. This is your keyword starting point. For our examples we’ll use: Sharing my love for clothes (after all,…Continue Reading “Basic on-page SEO”

I’m back in Sweden, and winter is still here. I went from sunny (but windy) paradise to 3 feet of snow. Those who know me know I can’t stand more than a month of winter time…this is the fourth, or fifth, I’ve lost count! Anyways, doing what I promised on new years – blogging more often (not doing a great job so far, am I!) We’ve just moved office at work, and I still a bit of unpacking to do, but it’s going to be…Continue Reading “The trauma of winter time”

I’m on vacation in Aruba and even though it’s a pretty small island with only about 100′ people living here (and probably the same amount of tourists at any given day) there is A LOT of restaurants to choose from and around a gazillion jewelers. So what happens – I as a tourist use TripAdvisor to plan out my trip, mark 20 or so spots on a Google map and arrive at the island without any internet connection πŸ˜€ (I got it now of course,…Continue Reading “It can be just that simple”